Article published in the Atlantic Monthly reveals MDBC’s fascinating theory. “Eco-efficiency, the current industrial buzzword, will neither save the environment nor foster ingenuity and productivity, the authors say. They propose a new approach that aims to solve rather than alleviate the problems that industry makes.
weblink: The Atlantic Article • from: MDBC – Mc Donough Braungart Design Chemistry • in detail • see also: MDBC’s next industrial revolution XlnkS434 XlnkC17F8